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 | Real science that creates thick hair... for real. The technology behind Amplify is so new it could only come from the leader in professional hair care, Matrix. |
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| Matrix Amplify - Conditioner |  |  For color-treated hair. Provides weightless conditioning for extra volume and extra shine. MicroLifters boost from the base to stack volume hig as Ceramide helps strengthen fine, limp hair. Helps remove tangles and leaves hair with reduced static and brilliant shine. -- Available Sizes -- 13.5 oz. $15.00 Liter $24.00 | |  Provides weightless conditioning that hydrates and protects hair's strength while giving hair more volume and thickness. Hair is manageable and shinier. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. -- Available Sizes -- 13.5 oz. $14.40 Liter $24.00 | |||
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| Matrix Amplify - Shampoo | |||||||
|  Amplify ColorXL Shampoo is a unique volumizing shampoo for color-treated hair, formulated to provide Xtra volume, Xtra shine, Xtra long color wear! Especially formulated for volumizing. Good on all hair types, especially color-treated hair, with UV filters to protect color from fading or washing out. Color XL increases hair thickness and diameter with every use. Safe on chemically treated hair. -- Available Sizes -- 13.5 oz. $15.00 Liter $21.00 | |  Leaves hair looking and feeling thicker. A weightless cleansing complex works beneath the surface of the hair fiber to add fullness. Actually generates volume with each use. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. -- Available Sizes -- 13.5 oz. $15.00 Liter $21.00 | ||||
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| Matrix Amplify - Styling | |||||||
|  Adds density and grip for double dimensions of volume and texture. Fortified with ceramide to help strengthen and rebuild fine, limp hair. Lasting hold keeps volume going at full strength. -- Available Sizes -- 8.5 oz. $15.00 | |  An incredibly light volumizing foam that gives hair maximum volume as it adds style support. Delivers incredible body, bounce and lasting style control on wet or dry hair. Works synergistically with Amplify Volumizing System to leave hair looking and feeling thicker. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Medium to firm control. Never sticky; does not flake. Brushes through easily leaving hair touchable. Controls frizz and static electricity. Provides medium to firm support with long-lasting memory. -- Available Sizes -- 8.5 oz. $17.20 | |  Especially developed to build body and thickness where hair needs it most-the roots. A directional "snozzle" applicator provides optimal lift with a weightless, humidity-resistant formula. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Medium to firm control. -- Available Sizes -- 8.5 oz. $15.50 | |  Boosts from the base as it thickens without weight for fuller hair that's clean to the touch. Delivers increased thickness, maximum volume and long-lasting memory hold. -- Available Sizes -- 5.1 oz. $17.20 |
|  Delivers increased thickness, maximum volume and long-lasting memory hold. -- Available Sizes -- 4.2 oz. $15.00 | |  Fast-drying, ultra-fine mist delivers strong, flexible hold that helps maintain hair's body and volume. Easily shampoos out leaving no build-up. Static-free hair spray holds styles and leaves hair shiny. Especially formulated for volumizing. Good on all hair types. Safe on chemically treated hair. Working/finishing, firm hold. -- Available Sizes -- 10 oz. $15.00 | ||||
